I also have used Synovate Global Opinion Panels, which is now I-Say by Ipsos. They send you surveys pretty frequently and the points you accumulate can turn into actual money! You can receive an actual check from them, or choose to redeem for a gift card. I haven’t cashed out with them since they changed into the new system, just because I’ve really stopped taking the surveys because I’m lazy 🙂 Here’s the link: http://i-say.com/Rewards/RewardsProgram/tabid/203/language/en-US/Default.aspx
In the middle of all of this is a new breed of research corporation that relies on you – the survey taker – to determine this information. For your time? Many survey companies will pay you to take surveys for money or for other cash alternatives like gift cards or physical prizes and rewards. It depends upon the company as to whether they'll offer money or other offers and special deals.
Paid survey site companies invest billions of dollars into marketing research online. They always want to find out more intricate details of a consumer's relationship with their product. Whether it's a new television show or just an existing product line, companies like Disney, Samsung, and Sony go to great lengths to find out their ideal audiences.