If they are going to record your face, they tell you upfront. In four years of tests, I’ve only had that request once and I declined that test. The rest of it is kind of what the point of these tests are. In order to do this, you download a screen recorder and they follow your movements. You are never asked to enter or use actual personal information. In fact, if a test asks for that, you are instructed to report it. The purpose of these tests is to see how you use the webpage or app you are testing. I have been using them for more than four years now and easily can make several hundred dollars a month vs. the $20 in 6 months other survey sites provide. If your uncomfortable, obviously, this isn’t for you. I just didn’t want someone else to miss out on a great opportunity thinking this was some kind of scam. When my family and I went to Disney in 2013, I earned $1600 in six weeks to pay for food and spending money. Usertesting.com is fantastic!
I tried one survey company (don’t remember now which) they sent a reasonable amount of them my way, but I never qualified to take the entire survey…either I had to answer that someone in the household was gluten free or that I didn’t have senior pets or some other random question, and it would kick me out and tell me thanks, but you don’t qualify….got discouraged and gave up 🙁
Global Test Market is a decent standard of what you're getting yourself involved in. Their practices are not any more or less shady or reputable than almost any online venue – survey or otherwise. Just like Facebook, when you identify yourself accurately with Global Test Market, you can expect them to use that information in any way possible to make a penny. The great news is they inform you and ask for consent first.
In the middle of all of this is a new breed of research corporation that relies on you – the survey taker – to determine this information. For your time? Many survey companies will pay you to take surveys for money or for other cash alternatives like gift cards or physical prizes and rewards. It depends upon the company as to whether they'll offer money or other offers and special deals.
IOCS is a not-for-profit research organization that conducts studies and experiments on shopping-related behavior – things like how we, as consumers, evaluate products, how we make the buying decisions, etc. Although the focus is mostly on shopping related behavior, some of their experiments and studies include broader areas of marketing, psychology, and economics.