Illegitimate companies and scammers have a simple objective. They're after your information in order to get your money. It's much more common for internet scammers to target hundreds of people for small sums rather than a single person for thousands. This is because demanding large sums for a product that is somewhat unclear is an obvious red flag to most.
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Companies, brands, and organizations from around the globe are constantly seeking the opinions of people just like you to help shape the products they develop and how they market them. They count on paid online surveys to provide them with reliable information. If you spend time online and enjoy giving your opinion, paid surveys are a great way to earn a little extra cash while helping these companies.
They used to be cash-only, but in 2013 they switched over to a points system. Panelists can share their opinions in surveys and complete other various offers in exchange for points. 100 points is equal to $1, and most of their surveys pay up to $3. Survey topics are diverse and cover a variety of different topics. Pinecone Research is unique in that they emphasize consumption related surveys more than other panels.
It’s easy to earn cash for surveys. How much you get paid completely depends on how many paid surveys you attempt and complete. Each online survey has a different payout, with some offering as much as $50. Most will pay less, but also take less time. Expect to earn about 40 to 200 SB points per survey (100 SB = $1), with occasional opportunities with much higher earning potential.
By filling out your user profile thoroughly, you’ll be able to make sure you get invites to surveys which are actually suitable for you. There are basic qualification questions at the start of each questionnaire too, to ensure you are suited to filling it out before you get going. And you can make the most of the huge Toluna community yourself too – if you want, you can create your own polls on the site to ask people about anything and everything! It’s a nice addition to be able to get involved and have in-depth conversations with fellow users.
And lastly, let's discuss privacy. In some ways, Pinecone Research gets it right – they use the information to verify you are not a duplicate or in any way defrauding them out of a valuable opinion. After that, they only use your personal information for developing metrics and usage statistics – not giving it out to every third party that comes along. More importantly, they take consumer information privacy seriously. When they compile their reports for their clients, they scrub all data of any identifying information.
IOCS is a not-for-profit research organization that conducts studies and experiments on shopping-related behavior – things like how we, as consumers, evaluate products, how we make the buying decisions, etc. Although the focus is mostly on shopping related behavior, some of their experiments and studies include broader areas of marketing, psychology, and economics.